33 Tangents is a podcast that covers a wide range of topics from digital analytics to business and technology to remote work.
Episodes
Wednesday Apr 12, 2023
Wednesday Apr 12, 2023
“By putting the employee first, the customer effectively comes first by default, and in the end, the shareholder comes first by default as well.”
- Richard Branson
Have you ever been part of a project or initiative and after it is over, you feel as though things are not improved or in a better condition? This can happen when a vendor’s focus is solely on the tasks that need to be done and losing site of the bigger picture.
What is that bigger picture? If all of the tasks are done, shouldn’t that mean the bigger picture was taken into account and things should be in a better place? How can you ensure your team keeps their eyes on both the tactical and the strategic?
On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss their experiences with being involved with projects that were deemed a success yet feeling as though no progress was made, including the things they’ve learned to ensure that doesn’t happen.
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
Wednesday Apr 05, 2023
Wednesday Apr 05, 2023
One of the expectations when bringing in a digital analytics agency to help, is that they will have your best interests in mind. Our success is their success, right? That isn’t always the case.
Why wouldn’t an agency have their client’s best interests in mind? What other interests could there be? Could there be conflicting interest?
On this week’s episode of the 33 Tangents Podcast, Jim and Jason discuss the multiple interests an agency could have and how to determine if they are shared with you.
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
Wednesday Mar 22, 2023
Wednesday Mar 22, 2023
Buying certain brands and logos is a concept that permeates all facets of life. Whether it is cars, clothing, kitchen appliances, or even marketing technology, brands & logos bestow a level of status.
It can be easy to understand why someone does this on a personal level, but at the company level? Shouldn’t it only matter that the tool does what it says it’s supposed to? Why do companies fall into the trap of buying something for the logo or brand it is associated with?
On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss the different reasons that drive organizations to buy & acquire technology and how that can impact the long-term integrity of their MarTech stack.
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
Wednesday Mar 15, 2023
Wednesday Mar 15, 2023
How can you make a career out of your passion?
On this week’s episode of the 33 Tangents podcast, Jason and Jim are joined by Shai Dahan. Shai is an American contemporary painter and street artist living in Sweden He is also the illustrator of the book “A Is For Analytics”. Some of Shai accomplishments include:
In July 2012, Shai received recognition for his solo exhibition at the Borås Art Museum in Sweden. He was later featured as the opening keynote speaker at TEDx Göteborg in October 2012.
In 2019, Shai painted Sweden's largest outdoor mural in Ryavallen stadium which is over 950 square meters. The mural was painted as part of the European Athletics U20 Championships.
Shai was been awarded as Ambassador of the city of Borås on June 29, 2019. He has also been named one of Borås 40 Under 40 Most Successful People.
On October 5, 2019 Shai completed The World's Largest Dala Horse (Dalahäst) in the Lower East Side of New York City. The mural of the Dalecarlian Horse has been measured to be 18 meters (59 feet) high, which has been considered to be the World's Largest Dala Horse artwork as of 2019.
Where to find Shai:
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
Wednesday Mar 08, 2023
Wednesday Mar 08, 2023
Digital analytics agencies are not all the same. There are a wide variety of services that can be offered and each digital analytics agency has their own approach.
How does an organization find the right digital analytics agency? What questions should you ask? What should an organization consider?
On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss how an organization can evaluate a potential partner and why organizations have bad consulting experiences.
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
Wednesday Mar 01, 2023
Wednesday Mar 01, 2023
Digital analytics agencies are not all the same. There are a wide variety of services that can be offered and each digital analytics agency has their own approach.
Why would a company want to work with a digital analytics agency? What benefits could an organization realize?
On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss the reasons why a company would want to work with a digital analytics agency and the steps they need to take to understand what they really need.
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
Wednesday Feb 15, 2023
Wednesday Feb 15, 2023
For many organizations, working with an agency is not a positive experience and it can be likened to working with a mechanic. You don’t know if they’re being honest about the work that is needed and when you find a good one you hold on tight.
What things from an agency should a company see as red flags? What questions can you ask ahead of time to bring these to the surface?
On this week’s episode of the 33 Tangents podcast, Jason and Jim talk about what they’ve seen as red flags with agencies, some of which border on the line of unethical. They provide insights into the reason for them and what organizations should avoid.
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
Wednesday Feb 08, 2023
Wednesday Feb 08, 2023
Do you believe your organization has a need to work with a digital analytics agency, but not sure where to start?
In the Digital Analytics & Marketing space, what kinds of agencies exist? What are the different services available to an organization? Isn’t hiring an agency just hiring an agency and asking these questions pointless?
On this week’s episode of the 33 Tangents Podcast, Jason and Jim discuss why an organization employees the services of an agency the types of service companies that exist in the digital analytics space. They discuss the impact of experiences both client side & agency side at various points in their career to date.
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
Wednesday Feb 01, 2023
Wednesday Feb 01, 2023
Merriam-Webster defines story as: 1) an account of incidents or events and 2) a statement regarding the facts pertinent to a situation in question. Storytelling is a very powerful part of the human experience and a key tool used throughout human history.
It provides a level of familiarity and when done well, it conveys information in a way that resonates with all involved.
How does storytelling apply to individuals in a workplace setting? Why is that every group activity starts with an “ice-breaker” activity? Do you know anyone that doesn’t have that one authentic story they use as part of getting to know someone?
On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss how storytelling has played a role for them specifically in their individual careers, how to make storytelling genuine & memorable all while sharing some interesting moments in the process.
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
Wednesday Jan 25, 2023
Wednesday Jan 25, 2023
Merriam-Webster defines story as: 1) an account of incidents or events and 2) a statement regarding the facts pertinent to a situation in question. Storytelling is a very powerful part of the human experience and a key tool used throughout human history.
It provides a level of familiarity and when done well, it conveys information in a way that resonates with all involved.
During a recent episode, guest Stephen Marshall said “Story is the glue for new facts and information.” How does story apply to brands? What does effective storytelling do for a brand? How can brands ensure they are authentic?
On this week’s episode of the 33 Tangents Podcast, Jim and Jason are joined by two special guests to discuss brands and storytelling. The first is returning guest Stephen Marshall, the CMO of the East Tennessee State University’s Research Corporation whose purpose is building academic/industry partnerships. The second is first time guest Chase Friedman of Vanquish Media Group.
Chase Friedman is the Founder & CEO of Vanquish Media Group, a digital marketing collective specializing in brand strategy, development, and marketing for entertainment for brands and storytellers. VMG has managed more than 100 brand, film and television, and integrated digital campaigns across multiple distribution
windows and platforms.
Stephen Marshall, Ph.D. is an award-winning media professor, (digital) marketer/brand consultant, and higher education administrator. Stephen’s consulting brand portfolio includes work for Siren Marine/Yamaha, Adobe, Nielsen, Coca-Cola, Texas Pete, BoxDrop, Tennessee Hills Distillery, and various other for-profits and nonprofits. A former academic department chair, Stephen is currently the CMO for the ETSU Research Corporation focused on building academic/industry partnerships.
WHERE TO FIND CHASE
WHERE TO FIND ASHLEE
THANK YOU
We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.
And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.
WHERE TO LISTEN
The 33 Tangents video simulcast is now available on YouTube
WHERE TO FIND US
Website: www.33sticks.com
Email: Podcast@33sticks.com
Twitter: https://twitter.com/33Sticks
Facebook: https://www.facebook.com/33sticks/
YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg